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Solutions / B2B2C e-commerce solution

B2B2C e-commerce solution

The system provides complete after-sales process management and full financial settlement, helping companies raise efficiency and cut operating costs. It supports self-operated, merchant-recruitment, and joint-operation models, helping companies build an ecosystem-level “Internet+” business platform.

Mobile-first experience

Targeted solutions to the pain points of consumers, merchants, and the platform

We streamline platform operations, motivate merchants, and improve the shopping experience, driving a virtuous cycle of interaction among all three parties with the goal of profitable growth

01

Consumers

Built around the shopping experience, solving three key consumer pain points
01

Mobile-first experience

APP, mini program, and WeChat storefronts alongside the PC site deliver a consistent shopping experience across every channel

02

Rich social marketing

Red-envelope forwarding, gift vouchers, and more, with products and stores shareable to WeChat, Weibo, QQ, and other major platforms

03

Smooth, well-crafted interaction

JIABEI's storefront interface and a smooth purchase flow improve the shopping experience and drive orders

02

Merchants

Focused on merchant needs, solving real operational pain points
01

A hundred marketing tactics at your disposal

Spend-and-save and spend-and-gift offers, buy-X-get-Y discounts, store coupons, free-shipping promotions, platform campaigns, and more

02

Manage everything on mobile

Publish and delist products, manage categories and images, ship orders, and get low-stock alerts, all from a phone

03

Thoughtful member services

Connect with consumers directly over QQ and Wangwang, handle product questions and reviews with ease, and strengthen your service capability

04

Multi-dimensional business analytics

Transaction, operational, and consumer data in one view, giving merchants the basis to build customer profiles

03

Platform: refining platform rules

01

Supports multiple models, seamlessly merging the online store with physical stores to drive in-store traffic and conversion

02

Custom storefront design with visual template-widget editing and template upload, covering both PC and WAP homepage layouts

03

Category management and commission settings, with three-level categories and configurable commission, deposit, and platform usage fees

04

Seven payment methods: Alipay, WeChat Pay, UnionPay Online, Tenpay, Kuaiqian, online banking, and cash on delivery

04

Multiple operating models

Flexible operating models for your platform

Self-operated, joint-operation, merchant-recruitment, and hybrid models cover every stage of a platform's business

01

Self-operated model

The platform company builds its own online store and consolidates its multi-channel business, managing offline and online channels through unified member, product, order, finance, and warehouse management systems.

02

Joint-operation model

Multiple channel suppliers are integrated through inbound consignment, unified warehousing, and unified logistics. The platform brings partner supplier resources into its self-operated system through consignment or direct sales, building multiple self-operated stores and a diverse range of products and services while consolidating industry resources. The platform and partner suppliers settle accounts regularly under their own terms.

03

Merchant-recruitment model

The platform company builds an online store and signs up channel suppliers, running the platform through member, transaction, platform, and finance management systems. Channel suppliers join the B2B2C platform under franchise agreements. Merchants manage their own products, orders, warehousing, logistics, after-sales service, and marketing, settling accounts with the platform regularly. They leverage the platform's traffic, resources, and marketing services to strengthen brand awareness and improve conversion, while the platform diversifies its product and service range, consolidates industry resources, and earns marketing fees, category usage fees, and platform commissions.

04

Hybrid model

Typically self-operated plus merchant recruitment, or self-operated plus joint operation plus merchant recruitment. The platform company builds its own online store and consolidates its multi-channel business, managing offline and online channels through unified member, product, order, finance, and warehouse management systems. At the same time it signs channel suppliers who join the B2B2C platform under franchise agreements. Merchants manage their own products, orders, warehousing, logistics, after-sales service, and marketing, settling accounts with the platform regularly. They leverage the platform's traffic, resources, and marketing services to strengthen brand awareness and improve conversion, while the platform diversifies its product and service range, consolidates industry resources, and earns marketing fees, category usage fees, and platform commissions.

05

B2B2C distribution module

Four core capabilities
01

Distribution marketplace

A standalone marketplace where distributors quickly pick products and generate promotional links and QR codes.

02

Commission system

Merchants set a promotion commission on each product, and distributors earn it once a sale is made.

03

Promotion system

Distributors can promote products to WeChat, Weibo, and other social platforms, or use the store's livestream module.

04

Settlement system

A flexible settlement system that handles distribution orders in various states individually.

06

Want to learn more about the B2B2C e-commerce solution?

We provide solution consulting and custom development, planned around your actual business scenarios. Let's talk through your requirements.

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